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Is your marketing team operating at full capacity? Learn how one client doubled marketing productivity using collaborative work management and innovation.
Make a difference with marketing operations and innovation
CapabilitySource's outcome-based digital transformation focus is designed to boost efficiency with a fully digital, highly integrated and modern marketing experience.
Increase in marketing capacity
30%
Reduction in labor cost
40%
Reduction in content cycle time
70%
Improvement in on-time marketing delivery
98%
CapabilitySource clients make better marketing planning and budget decisions with modern methods and technologies that align marketing with key stakeholders across the enterprise. The result? Better business outcomes.
We design and build bespoke marketing experiences
Marketing & Sales Alignment
Personalized User Experience
Marketing & Finance Alignment
MarTech Integration
Marketing & Agency Alignment
Change Management
Marketing & IT Alignment
Content Production Optimization
Marketing & Compliance Alignment
Digital Asset Management
Industries
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Financial Services & Insurance
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Retail
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Entertainment
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Technology
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Healthcare
Financial Services & Insurance
In this highly-regulated and relationship-focused industry, marketers strive for customer share of wallet and lifetime value. Marketing challenges often include regulatory and compliance burden, risk management and a need for deeper customer insights.
CapabilitySource provides centralized, structured and automated marketing work management solutions that mitigate risk, comply with regulations and enrich customer data sources. The result: empowered workers, aligned marketing teams and accelerated sales conversations.
Retail
Retail marketers face unique demands: long planning timeframes, immovable dates, inventory management and a multitude of tactic types. With a general aversion to process rigor, there is often a struggle to standardize workflow and gain control of operational chaos.
CapabilitySource equips retail marketers with the tools and methods they need to plan and execute complex and lengthy marketing campaigns. Our people first approach to user experience and change management ensures a gradual path to structured work management, without the drama.
Entertainment
Marketing teams in the entertainment industry commonly need one source of truth for all creative assets. Work may need to be managed hand-in-hand across the globe to effectively sequence the creation of localized content and synchronize production activities.
CapabilitySource offers solutions to overcome entertainment marketing challenges by evaluating, implementing and integrating Digital Asset Management technologies, synchronizing marketing work management across regions and territories as well as integrating best-of-breed digital, social and mobile marketing technologies.
Technology
Technology marketers compete in a hyper-competitive environment where first to market is critical, consumer loyalty is fading, and competition is fierce. Innovation is essential and marketing activities may sometimes begin before the product or feature exists.
With CapabilitySource, marketers get their message into market with speed and precision by eliminating unnecessary work and operational delays, streamlining processes and improving customer data insight.
Healthcare
Challenges in healthcare marketing include rapid changes in consumer preference and behavior, extensive HIPAA restrictions, regulatory burden and highly fragmented marketing systems.
CapabilitySource helps overcome these challenges and more with agile marketing concepts, secure integration between marketing and corporate systems, risk and compliance alignment, best-practice workflow and personalized user experience.
Financial Services & Insurance
In this highly-regulated and relationship-focused industry, marketers strive for customer share of wallet and lifetime value. Marketing challenges often include regulatory and compliance burden, risk management and a need for deeper customer insights.
CapabilitySource provides centralized, structured and automated marketing work management solutions that mitigate risk, comply with regulations and enrich customer data sources. The result: empowered workers, aligned marketing teams and accelerated sales conversations.
Retail
Retail marketers face unique demands: long planning timeframes, immovable dates, inventory management and a multitude of tactic types. With a general aversion to process rigor, there is often a struggle to standardize workflow and gain control of operational chaos.
CapabilitySource equips retail marketers with the tools and methods they need to plan and execute complex and lengthy marketing campaigns. Our people first approach to user experience and change management ensures a gradual path to structured work management, without the drama.
Entertainment
Marketing teams in the entertainment industry commonly need one source of truth for all creative assets. Work may need to be managed hand-in-hand across the globe to effectively sequence the creation of localized content and synchronize production activities.
CapabilitySource offers solutions to overcome entertainment marketing challenges by evaluating, implementing and integrating Digital Asset Management technologies, synchronizing marketing work management across regions and territories as well as integrating best-of-breed digital, social and mobile marketing technologies.
Technology
Technology marketers compete in a hyper-competitive environment where first to market is critical, consumer loyalty is fading, and competition is fierce. Innovation is essential and marketing activities may sometimes begin before the product or feature exists.
With CapabilitySource, marketers get their message into market with speed and precision by eliminating unnecessary work and operational delays, streamlining processes and improving customer data insight.
Healthcare
Challenges in healthcare marketing include rapid changes in consumer preference and behavior, extensive HIPAA restrictions, regulatory burden and highly fragmented marketing systems.
CapabilitySource helps overcome these challenges and more with agile marketing concepts, secure integration between marketing and corporate systems, risk and compliance alignment, best-practice workflow and personalized user experience.
Strategic Partners
We build partnerships with these gold standard companies to accomplish great things together. We design solutions with strategic marketing advisors and modern marketing technology companies to solve our clients’ unique challenges.
